Tuesday, July 10, 2007

Have You Caught "Cloverfield" Fever Yet?

For those who don't know what "Cloverfield 1-18-08" is: first, go watch the video and then come back here. [Update: Better link supplied below.] (And while I wouldn't normally legitimize the capturing of an in-theatre video like this by sending people to watch it, it's pretty clear that Paramount Pictures, and J.J. Abrams, want everyone talking about this.)

So that's the trailer that's being shown, bereft of any title, to audiences seeing Transformers, apparently. I'm not sure where "Cloverfield" came from, but it doesn't seem to be the actual title. Release date, at least, is clear: Jan 18, 2008.

If you search for Cloverfield in YouTube, as I did, you'll find all kinds of hits, most of them being videos by people-with-too-much-time-on-their-hands who're doing their best to speculate on what the movie's actually about. Some say Godzilla (but apparently Paramount doesn't own the rights); some say Cthulhu (from H.P. Lovecraft's stories); some think it's Revelations from the New Testament. It's definitely a provocative trailer, although I can't help but worry that the movie won't live up to the hype.

There's talk that additional information is expected to come on August 1st.

Update: There's an official copy of the trailer, with much higher quality resolution, here. You can actually see what the object is that comes flying into the crowd at the end (I'd previously assumed it was either a car, or just a chunk of metal). Much cooler seen in this format.


Peter J. said...

Hmm. Definite coolness potential. According to IMDb it's written by Drew Goddard (of Lost, Alias, Buffy and Angel) and directed by Matt Reeves (writer/producer/director on Felicity, and other stuff). Abrams appears to be producer only.

Seems to have several "viral" websites associated with it, including parasitemovie.com (which has a countdown timer). I saw mention of ckrox.com (the whois record for which lists the owner as "Christian Kowalchuk" residing at "719 Angelus Place" in Venice, CA) but after looking up CK I'm not convinced there's a connection.

boneman8 said...

This does look interesting indeed. And being shot from the perspective of Joe Schlubb with his video camera should make it interesting as well.